fashion

Why Your Business Needs Advertising & Lifestyle Photos and How to Achieve Them

Why Your Business Needs Advertising & Lifestyle Photos and How to Achieve Them

Advertising photography is the second most requested type of imagery I get as a photographer right behind product shots. These images are unique because they marry copywriting and images to create a full graphic piece. The images used for advertising are usually more polished and look like magazine editorials if you remove the text. The only difference is that magazine editorials are there to sell you a lifestyle, an emotion or an attitude while advertising photography is selling you a product or service. 

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5 Types of Photos Your Fashion and Beauty Brand Needs To Take Your Business to the Next Level

5 Types of Photos Your Fashion and Beauty Brand Needs To Take Your Business to the Next Level

As a fashion photographer my main clientele are owners of brick and mortar or online fashion boutiques, beauty brands, fashion designers and bloggers. Working with them, I’ve noticed that their websites and collective brand presences are missing visual elements that could help them grow. Photography is a key component of any business and knowing what visuals you need to accurately represent your brand can be a trial and error process. I looked over what makes a successful fashion or beauty brand and narrowed it down to the 5 types of photos that will take your businesses to the next level.

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It's My Birthday! 22 Reasons I Fell in Love With Fashion Photography

It's My Birthday! 22 Reasons I Fell in Love With Fashion Photography

Today is my birthday!!!!! In honor of me turning 22 I’ve decided to share with you 22 reasons why I fell in love and am currently in love with fashion photography.

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6 Fashion Editorials To Love This Week

6 Fashion Editorials To Love This Week

This week I’m showing some love to a few images from 6 recent editorials across the globe. (2016)

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Interview: SCAD ATL Alumna, Claudia Bost

Interview: SCAD ATL Alumna, Claudia Bost

Claudia Bost is a fashion photographer and another fellow SCAD Atlanta alumna that is rising the ranks of the local fashion scene in Atlanta. I met up with her on a busy Saturday morning at Dancing Goats at the buzzworthy Ponce City Market to chat about the Atlanta fashion scene, the internet famous Asiyami Gold and being a young creative.

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Interview: Forrest Aguar Photography

Interview: Forrest Aguar Photography

Forrest Aguar is a working photographer and photo assistant here in Atlanta. After graduation from the University of Georgia in 2013, he has been steadily gaining his footing in the photo industry. With a unique style based in minimalist compositions and flat, yet vibrant color palettes, Aguar is a creative image maker that’s worth watching out for.

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