Flat Lays are a combination between lifestyle and product photography. It gets the products away from the boring white background and shows your product in a setting without involving any people. It’s a more interesting way to see your brand and the products it sells, plus customers love flat lays. Instagram and Pinterest are full of bloggers and brands using the flat lay to beautifully display products, outfits, their breakfast and whatever else you can think of and making big bank off of it too.